Katia Pedrioli

Product designer

Katia Pedrioli

Product designer

Affianco startup e aziende nella crescita dei loro prodotti digitali.

Designer freelance specializzata in UX/UI, AI e data analytics. costruisco brands, app e siti web

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Lugano / Zürich

Lugano / Zürich

Qual è il tuo prossimo step?

Scegli il percorso più adatto alla tua fase

Lancia

Lancia

Hai un'idea e serve un MVP veloce e validato con utenti reali

Design Sprint

Migliora

Migliora

Il tuo prodotto funziona ma serve ridurre friction e aumentare conversione

Ux Audit

Scala

Scala

Stai crescendo e serve governance, design system e data pipeline

Design Design partner

I miei servizi

UX/UI & Product Design

Information architecture, design systems e prototipi testati per app e piattaforme che scalano velocemente.

AI Product Strategy

Dall'opportunità al prodotto: mappo i casi d'uso, progetto l'esperienza AI e misuro l'impatto reale.

Data-Driven Growth

Tracking plan, funnel review, A/B testing: decisioni basate su dati, non opinioni.

Qual è il tuo prossimo step?

Scegli il percorso più adatto alla tua fase

Lancia

Lancia

Hai un'idea e serve un MVP veloce e validato con utenti reali

Design Sprint

Migliora

Migliora

Il tuo prodotto funziona ma serve ridurre friction e aumentare conversione

Ux Audit

Scala

Scala

Stai crescendo e serve governance, design system e data pipeline

Design Design partner

Katia Pedrioli

Product designer

Katia Pedrioli

Product designer

Katia Pedrioli

Product designer

I use a multidisciplinary approach to merge creativity and problem-solving, delivering joyful, user-focused digital experiences

I use a multidisciplinary approach to merge creativity and problem-solving, delivering joyful, user-focused digital experiences

Previously worked for a Marketing Agency

Based in Lugano

Recent experience

2025

Art Director

Marketing agency

I was responsible for developing and managing brand guidelines, defining UX/UI solutions for websites and digital products, translating strategy into concrete visual concepts, coordinating creative projects, mentoring junior designers, and presenting innovative proposals to clients.

2024 - 2025

Product designer and Content Creator

Marketing agency

I was responsible for designing UX/UI for digital interfaces, managing branding projects, creating graphic and visual content, handling direct client interactions, collaborating across teams to ensure visual consistency, and producing photographic and video content.

2022 -2023

Product designer and Content Creator

Freelancer ( Lugano / Zurich )

I was responsible for creating content, developing digital and print projects, and designing UX/UI for digital interfaces.

2019

Interior design intern

Architecture studio ( Exeter, UK )

Providing support in project development.

2025

Art Director

Marketing agency

I was responsible for developing and managing brand guidelines, defining UX/UI solutions for websites and digital products, translating strategy into concrete visual concepts, coordinating creative projects, mentoring junior designers, and presenting innovative proposals to clients.

2024 - 2025

Product designer and Content Creator

Marketing agency

I was responsible for designing UX/UI for digital interfaces, managing branding projects, creating graphic and visual content, handling direct client interactions, collaborating across teams to ensure visual consistency, and producing photographic and video content.

2022 -2023

Product designer and Content Creator

Freelancer ( Lugano / Zurich )

I was responsible for creating content, developing digital and print projects, and designing UX/UI for digital interfaces.

2019

Interior design intern

Architecture studio ( Exeter, UK )

Providing support in project development.

2025

Art Director

Marketing agency

I was responsible for developing and managing brand guidelines, defining UX/UI solutions for websites and digital products, translating strategy into concrete visual concepts, coordinating creative projects, mentoring junior designers, and presenting innovative proposals to clients.

2024 - 2025

Product designer and Content Creator

Marketing agency

I was responsible for designing UX/UI for digital interfaces, managing branding projects, creating graphic and visual content, handling direct client interactions, collaborating across teams to ensure visual consistency, and producing photographic and video content.

2022 -2023

Product designer and Content Creator

Freelancer ( Lugano / Zurich )

I was responsible for creating content, developing digital and print projects, and designing UX/UI for digital interfaces.

2019

Interior design intern

Architecture studio ( Exeter, UK )

Providing support in project development.

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